In the website design process, when you reach the stage where you’re touching up and reviewing your website, just about to choose your final website design, you want to make sure it is The Design for your brand.
Having an idea about solutions regarding any particular problem creates confidence within. Queries are problems and as long as queries regarding your final design are answered in affirmative, you are likely to feel confident enough about a design that you will go through with it.
If you’re still seeking for something that will trigger you to make your decision, here are 6 questions you should ask yourself, or even discuss with your web design Dubai agency before choosing your final website design.
Is My Website Going To Convert?
Increasing your conversion rate to maximize sales is basically your business’ main goal. You want to create a website that coaxes your consumer and persuades them enough that they refuse to leave your website without subscribing – either to a social media page or for a newsletter – or just making a successful purchase.
How Easily Can I Navigate Through My Website?
Check the level of ease and comfort when you navigate through your website. Is it easy to find leads? Are important tabs blatant and placed intelligently? Are my web pages opening fast enough? Can I find whatever I want in just two to three easy steps?
All of these are important concerns.
What Kind of Feedback Am I Getting?
Just to get a demo, it may be wise for you to circulate your website amongst a few friends and family and see what they have got to say about it. Do they like your color scheme? What do they suggest?
Take their feedback into account. If your website comes off flawless according to them, trust it.
Does My Website Complement My Branding?
It is likely that your firm has a logo, a color scheme, a mission and a vision. All of these identify your brand. They also convey a purpose behind your business i.e. what you stand for, and create familiarity regarding your firm. This consequently creates brand loyalty.
Hence, you have to be sure that none of the aspects of your website are oddly sticking out. Even if you choose a separate color somewhere for emphasis, it should still convey some sort of message regarding your brand and identify you.
Will My Design Remain Timeless?
Even when your design is trendy for the current market, you should still ensure that you have chosen a design that is likely to remain timeless. You want to minimize the possibility to have to redesign again from scratch, giving your website makeover after makeover.
Eliminate such needs by choosing a final design that will stick around longer than expected.
While sometimes, it does become necessary to renovate web design and other aspects of your firm, due to a leadership change or new ways of functioning, changes in a brand’s identity, no matter how small, really bother customers and affect brand loyalty.
Are My Font, Images, and Content Relevant?
Always remember that nobody likes click-bait or plagiarism. Such realities give off the most unprofessional vibe from your brand to a visitor.
Other than that, ensure that all of the content on your website, whether it is textual or illustrative, should be brief, relevant and most convenient to comprehend. Make your visitors’ life easy. Create good content and add buttons that allow your visitors to share certain content immediately if they want to.